1. Introduction

SaveYourLeads LLC ("Company," "we," "us," or "our") is committed to protecting your privacy and ensuring you understand how we collect, use, and protect your information. This Privacy Policy explains our practices regarding data collection and use in connection with our missed-call SMS automation platform.

2. Information We Collect

2.1 Personal Information

When you create a SaveYourLeads account or use our services, we collect:

• Name, email address, phone number, physical address
• Business name and entity type
• Payment information when you make a purchase or request a quote (processed by Stripe; we do not store full payment details)
• Opt-in records and timestamps for all communication channels (SMS, email, etc.)
• Industry and business type classification
• Account preferences and settings

2.2 Non-Personal Information

• IP address, browser type, device information
• Website usage patterns and analytics
• Cookies and similar technologies

2.3 SMS and Messaging Data

When you use our SMS services, we collect and process:

• Phone numbers of incoming callers and SMS recipients
• SMS message content (including customer responses)
• Message timestamps, delivery status, and read receipts
• SMS engagement metrics and analytics
• Call recordings or metadata from missed calls (when applicable)

2.4 Customer Communication

• Records of inquiries and service requests
• Appointment details and preferences
• Service history and feedback

2.5 Usage and Analytics Data

We automatically collect information about how you use our platform:

• Account access logs and login activity
• Feature usage and clicks
• Campaign performance metrics
• Error logs and technical diagnostics

3. How We Use Your Information

We use collected data for:

• Service Delivery: Providing and improving our services, processing SMS messages, and managing your account
• Billing and Payments: Processing subscription fees, overage charges, and maintaining payment records
• Communication: Sending account notifications, service updates, security alerts, and customer support responses
• Analytics and Improvement: Understanding how the platform is used, identifying trends, and improving features
• Legal Compliance: Complying with TCPA regulations, telecommunications laws, and tax obligations
• Fraud Prevention: Detecting and preventing unauthorized access, abuse, and security threats
• Marketing: Sending promotional emails and product updates (with opt-out options)

4. SMS Messaging & Compliance

By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, customer support, and important updates.

Opt-In & Consent

• You will only receive messages if you have explicitly opted in
• We maintain timestamped records of all opt-in actions
• We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws

Opt-Out Instructions

• You can cancel SMS notifications at any time by replying "STOP"
• You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
• All opt-out requests are processed immediately

Message Frequency & Content

• Message frequency varies based on your interactions with our business
• Messages will be directly related to the services you have requested
• We do not send promotional content without specific consent

Help & Support

• Reply "HELP" for assistance or contact us at [email protected]
• Customer support is available during regular business hours

Carrier Information

• Standard message and data rates may apply
• Carriers are not liable for delayed or undelivered messages
• Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers

5. Information Sharing & Disclosure

We do not sell, rent, or trade personal information. We may share information with:

Service Providers

• Stripe (Payment Processing): We share billing information and payment details with Stripe to process subscriptions and invoices. Stripe maintains PCI-DSS compliance.
• GoHighLevel (Integration): We share account data and campaign information with GoHighLevel when you integrate our service with their CRM platform.
• Twilio & LC Phone (SMS Delivery): SMS aggregators and providers solely for the purpose of delivering messages you've consented to receive. All service providers are contractually obligated to maintain confidentiality and security.
• Amazon Web Services (Cloud Hosting): We use AWS infrastructure to store and process your data securely.

Legal Compliance

• If required by law, legal process, or to protect our rights
• In response to valid law enforcement requests or court orders

Business Transfers

• In case of mergers, acquisitions, or sale of assets
• In such cases, your data remains protected under the terms of this policy

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

6. Data Retention

6.1 Active Account Data

We retain your business account information, contacts, and campaign history as long as your account is active. You can request deletion of specific data or download your information at any time.

6.2 SMS Message Retention

SMS message content and delivery logs are retained for 12 months to support analytics, compliance audits, and customer support. After 12 months, SMS messages are permanently deleted unless you request extended retention.

6.3 Deleted Account Data

Upon account deletion or cancellation, we delete all personal account data within 30 days. SMS message archives may be retained for up to 60 days to ensure proper cleanup and backup deletion. You may request immediate deletion.

6.4 Backup and Recovery

We may retain backups of deleted data for up to 90 days for disaster recovery purposes. These backups are encrypted, isolated, and not accessible to our support team.

7. Data Security

We implement and maintain reasonable security measures to protect your personal information:

• Encryption of sensitive data in transit (TLS 1.2+) and at rest (AES-256)
• Strict role-based access controls (RBAC) with access logging and monitoring
• Multi-region redundancy, regular security patching, and DDoS mitigation
• Employee training on data protection and confidentiality agreements
• Breach notification protocols in accordance with applicable laws
• Secure backup systems and disaster recovery procedures

Despite these measures, no method of transmission over the Internet or electronic storage is 100% secure. We strive to use commercially acceptable means to protect your personal information but cannot guarantee absolute security.

8. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Maintain your session and login state
• Analyze site traffic and user behavior
• Remember your preferences
• Improve website functionality and user experience
• Measure the effectiveness of our services

You may control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of our website.

9. Your Rights & Choices

You have the right to:

• Access, update, or delete your personal information
• Opt-out of marketing emails by clicking "unsubscribe" in our emails
• Opt-out of SMS messages by replying "STOP"
• Request information on how we process your data
• Withdraw consent at any time for future communications
• Lodge a complaint with a supervisory authority if you believe your rights have been violated

To exercise these rights, please contact us using the information in Section 14.

10. California Consumer Privacy Act (CCPA) Compliance

10.1 CCPA Rights for California Residents

If you are a California resident, you have the following rights under the CCPA:

• Right to Know: You may request what personal information we collect, use, and share about you
• Right to Delete: You may request deletion of personal information collected from you
• Right to Opt-Out: You may opt out of the sale or sharing of your personal information (we do not engage in these practices)
• Right to Correct: You may request correction of inaccurate personal information
• Right to Limit Use: You may limit our use of sensitive personal information to necessary purposes

10.2 Submitting CCPA Requests

To exercise CCPA rights, submit a request to [email protected] with your name, account email, the specific right you wish to exercise, and sufficient detail to verify your identity. We will respond within 45 days. You may designate an authorized agent to submit requests on your behalf.

10.3 Non-Discrimination

We will not discriminate against you for exercising your CCPA rights. We will not deny services, charge different fees, or provide different service quality based on your privacy requests.

11. Children's Privacy

SaveYourLeads is not directed to children under 18 years of age. We do not knowingly collect information from children. If we become aware that we have collected information from a child under 18, we will delete it immediately.

12. SMS Consent Disclosure (A2P 10DLC Compliance)

This disclosure is required for all SMS communications sent through SaveYourLeads and must be visible to SMS recipients. Your use of SaveYourLeads confirms you will include this disclosure in all SMS campaigns and ensure recipients understand these terms before opting in to messages.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies. This privacy policy applies only to information collected by SaveYourLeads LLC.

14. Changes to This Privacy Policy

We may update this policy periodically. The latest version will always be available on our website with the effective date. For significant changes, we will notify you by email or through a notice on our website.

15. Contact Us